Blues Jean Bar: The Blues Goes Green
“Socially-conscious shopping” used to mean hemp pants and tie-dye shirts, but Santana Row’s The Blues Jean Bar has given green a new style! For back to school and holiday gifts, buying green can mean choosing clothing made in the US, looking for items made with recycled materials, or buying products that donate part of their proceeds to a cause. A great gift idea for high school students are TOMS shoes. TOMS are some of the coolest shoes around right now and for each pair sold the company donates a pair to a child in need. A must have for the frequent traveler are the Matt & Nat overnight bags. Matt & Nat designs a high end line of eco-friendly handbags that stylish, well-made, and even vegan! Chaser LA and Coke have teamed up to make reusable tote bags made from recycled soda bottles, great for grocery shopping, carrying books at school, or daily use.
The Jeantenders at the Blues are extremely knowledgeable about the denim lines and are always eager to show off lines made in the USA. If you’re a fan of raw denim, the BJB carries OneCulture Denim, a local company based in San Francisco. Founded by Mark Carter, the line has a 1970s inspiration and a fashionable way to shop locally! OneCulture denim is unwashed which uses less chemicals and is better for the environment. PRVCY (Pronounced Privacy) Premium Denim is all over celebrities like Rihanna, Eva Longoria, and Jennifer Lopez, and a perfect example of a socially conscious company. Not only does PRVCY design great fitting jeans, but PRVCY also gives back by donating ten percent of all sales to breast cancer awareness. Also, you also have the choice to not use a shopping bag to further help the Blues reduce, reuse, and recycle!